
Sam Mamane has no doubt he’s in the right industry.

“Working in the field must have been part of my DNA,” he says. “Since starting my company, I have been passionate about crafting my own unique designs as a form of creative expression.”
Now president of Italgem Steel—an innovative, alternative metal men’s jewellery brand—Mamane has been entrenched in the jewellery business from his earliest days, having grown up in a family of highly regarded jewellers. He began his career in the gold and diamond wholesale industry before starting his own gold jewellery distribution company in 2002. By 2008, however, factors including the rising prices of gold and what he describes as “the consistent lack of high-quality men’s jewellery” had encouraged him to take a different path. Thus, Italgem was born.
In an industry continually rocked by change, Italgem operates based on a simple principle: adapt to thrive.
“The key factor to surviving in what can sometimes be a volatile market is the ability to easily adapt,” says Mamane. “That is, the ability to overcome any hardship that comes along and view it as a learning experience rather than a hindrance.”
Italgem has big plans for the rest of 2018. The company intends to continue to innovate by adding new gunmetal elements to its traditional material of stainless steel, as well as by incorporating new trends such as geometric shapes and the metallic gemstone, hematite.
In the coming year and beyond, Mamane says the company will not hesitate to push the boundaries of jewellery design—and he’ll be with it every step of the way.
“I am confident the industry will continue to shine in the upcoming years,” he says. “Paired with our innovative designs, the growing economy will allow Italgem Steel to thrive in and conquer a growing international market.”