Construction Specifier

Why do you need to reach this audience?

Once a product is included in the specifications, it will most likely be included in the final job.

The average reader of The Construction Specifier reported conducting only a handful of meetings per year with sales representatives. Your odds of scheduling one-on-one time with a specifier, architect, engineer, or project manager are slim.

Break the ice by advertising in The Construction Specifier and pre-sell your products to the ultimate decision-makers in a familiar and objective setting.

AUDIENCE

Why do you need to reach this audience?

Once a product is included in the specifications, it will most likely be included in the final job.

The average reader of The Construction Specifier reported conducting only a handful of meetings per year with sales representatives. Your odds of scheduling one-on-one time with a specifier, architect, engineer, or project manager are slim.

Break the ice by advertising in The Construction Specifier and pre-sell your products to the ultimate decision-makers in a familiar and objective setting.

Readers take action as a result of reading The Construction Specifier.*

79%


Trade magazines AEC professionals find useful in their work.*

The Construction Specifier

78%

Building Design & Construction

41%

Architectural Products

18%

Architect

39%

Architectural Record

40%


Value of projects with which our readers are involved.*

Less than $1 million

36%

$1 million – less than $5 million

16%

$5 million – less than $10 million

16%

$10 million or more

34%

Average project value

$8,392,400

$8,392,400


Types of projects with which our readers are involved.*

Institutional (schools, healthcare, etc.)

29%

Commercial (office buildings)

46%

Residential

16%

Industrial

8%




*Data source: Signet AdStudy, March 2018. Conducted by the independent firm, Signet Research Inc.

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