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Why do you need to reach this audience?
Once a product is included in the specifications, it will most likely be included in the final job.
The average reader of The Construction Specifier reported conducting only a handful of meetings per year with sales representatives. Your odds of scheduling one-on-one time with a specifier, architect, engineer, or project manager are slim.
Break the ice by advertising in The Construction Specifier and pre-sell your products to the ultimate decision-makers in a familiar and objective setting.
Why do you need to reach this audience?
Once a product is included in the specifications, it will most likely be included in the final job.
The average reader of The Construction Specifier reported conducting only a handful of meetings per year with sales representatives. Your odds of scheduling one-on-one time with a specifier, architect, engineer, or project manager are slim.
Break the ice by advertising in The Construction Specifier and pre-sell your products to the ultimate decision-makers in a familiar and objective setting.
Readers take action as a result of reading The Construction Specifier.* |
74% |
Trade magazines AEC professionals find useful in their work.* |
|
The Construction Specifier |
81% |
Architectural Record |
43% |
Architect |
42% |
Architectural Products |
25% |
Building Design & Construction |
58% |
Value of projects with which our readers are involved.* |
|
Less than $1 Million |
29% |
$1 Million – less than $5 million |
22% |
$5 Million – less than $10 million |
18% |
$10 Million or more |
31% |
Average project value $20,769,600 |
$20,769,600 |
Types of projects with which our readers are involved.* |
|
Commercial (office buildings) |
40% |
Institutional (schools, health care, etc.) |
32% |
Residential |
19% |
Industrial |
9% |
*Data source: Signet AdStudy, November 2020. Conducted by the independent firm, Signet Research Inc. |
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