The 2016 National Association for Stock Car Auto Racing (NASCAR) season kicked off last month—and with it, new race car wraps have been printed on Roland DGA machines for Richard Childress Racing (RCR).
Avery Dennison has conducted benchmark tests of seven vehicle wrapping film products currently produced by major manufacturers worldwide. The tests were conducted by three independent applicators at three different skill levels, and with the support of an independent wrap shop.
This summer, a new half-hour projection mapping show titled Northern Lights will illuminate the Parliament buildings in Ottawa each night, featuring images of Canada’s history, landscape, people and their achievements.
In Victoria, a recently renovated DoubleTree by Hilton hotel has integrated video walls with ultra-high-definition (UHD) ‘4K’ content to help better showcase its distinctive features for arriving guests.
By Robert Blyth
Given that signmakers produce—and thus define—their customers’ commercial image, they should make sure they have the best-quality photos of their past work as a sales tool for future jobs.
By Jim Raffel
When professionals in the wide-format printing sector hear the term ‘colour management,’ many immediately think of the process of creating custom International Color Consortium (ICC) profiles.
By Jeremiah Archambault
Finding success in the rapidly growing medium of digital signage is a little bit like skydiving: while it may be a fun, exhilarating experience with a lot of really cool-looking gear, if one were to begin without a plan, some training, some testing of that gear and a predefined target, the outcome could be disastrous.
By Peter Saunders
While wide-format digital printing on vinyl has revolutionized the sign industry over the past few decades, the digital printing of fabrics is having an even more significant impact on businesses today, as the vast and diversified textile industry represents a much larger opportunity for inkjet technologies to address.
While the vehicle wrapping business has grown and its benefits are now well-known, new customers tend to ask the same questions before placing an order. It is important for sign shops entering this business to know how to respond.
By Wes Funsch
Today, digital signage is often the first way a business introduces itself to the public. The medium provides a compelling means by which to identify a brand to both potential and existing customers. As such, it can leave a strong—or weak—first impression.
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